Different Social Media Platforms And How It Can Benefit Your Business

WHY SOCIAL MEDIA IS IMPORTANT FOR YOUR BUSINESS MARKETING?

Social media is an important part of every business marketing strategy in today’s time. It helps to connect your customers, increase awareness about your brand, and boost leads, sales and conversion. Social media and SEO plays an important role in achieving a high search engine rank.

Social media plays an important role in determining your website’s organic search rank. Millions of people are active in different social media’s and searching for different products and services. But it is important to identify which strategy and techniques should be applied to your business and it will be different for different brands.

BENEFITS OF SOCIAL MEDIA:

1. BRAND AWARENESS

Social Media is the biggest platform to engage wider audience and to increase brand awareness. Create social media profiles for your business on different platforms like Facebook, Twitter, Instagram, LinkedIn, Pintrest and more. Post images, videos and contents which attracts the audience more and feels them share or like. Create new contents and posts which is valuable and informative and try to include unique services or products.

Social Media Ads is the great way to promote your new brands. Create videos which show all the features of your product or company. People always have interest in watching videos more than spending time in reading. The results will be higher in very short time.

2. INCREASE WEBSITE TRAFFIC AND SEARCH RANKING

One another important factor for your business marketing is to increase search engine ranking and traffic. Social media marketing promises high traffic to your website. Make use of different social media platforms and combine SEO to get great results. People always search Google and other search engines to look information, but generally they do not move to 2^nd page to find the answers. It’s your time to get your business site on top of major search engines. Social media and SEO have become essential part for every business marketing.

3. CUSTOMER INSIGHTS

It means their experiences with your business, their needs and requirements, their buying behaviors and all. There are over 500 million Tweets, 5 billion Facebook likes, 95 million Instagram uploads are done each day. The data received from customers helps to understand and improve your business. Also we can take the reports the conversions happening for your products and services.

4. LOW-COST TO ACQUIRE LEADS

Social Media marketing is one of the cost effective method when compared to traditional advertising. It is free to create a profile and post different images, videos and content. Over 75% companies reported that they have seen an increase in sales and leads by utilizing social media platforms.

DIFFERENT SOCIAL MEDIA PLATFORMS:

1)   Facebook

Facebook is one of the best social media platform for every business to target audience in a great way. Over 2 million active users in Facebook, engaged in posting and searching products and services.

2)   Twitter

Twitter is an online news and social networking service on which users post and interacts with messages known as "tweets". Yet another best social media platform with an average of about 300 million active users in Twitter. People search for latest news, trends and share brand updates.

3)   Instagram

Instagram is a photo and video-sharing social networking service owned by Facebook. Instagram has more than 600 million users to enjoy photos and videos with different categories.

4)   Google +

Google + provides internet-related services and products, which include online advertising technologies, search engine, cloud computing, software, and hardware.

5)   YouTube

YouTube is the most famous video sharing network. Video attracts the users more than contents and search for different products, recipes, music and more. YouTube is an excellent channel for reaching and engaging consumers by creating valuable and attractive video content.

6)   LinkedIn

The best social media platform for professionals. Different companies are active and update job openings, case studies, new offers and more.

7)   Pintrest

Pintrest is the biggest platform for sharing images. You can link back the image your business sites to drive more traffic.

8)   Tumblr

Tumblr is a micro blogging and social networking website. The service allows users to post multimedia and other content to a short-form blog.

9)   Yelp

Millions of people turn to yelp every day to make spending decisions. Yelp provides a free suite of tools to showcase your business and connect different users.

10)   Snapchat

With more than 300 million monthly active users, snapchat is a relevant and easy to use marketing toot that businesses shouldn't neglect.

 Are you looking for social media services?

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